Google Ads · Dedicated Specialist · Flat Fee
A Google Ads Agency Without the 15% Ad-Spend Fee
Traditional Google Ads agencies charge 15-20% of your media spend — so the more you spend, the more they earn, whether it works or not. Hire a dedicated Google Ads specialist on your team for a flat bi-weekly rate.
Why the traditional agency model works against you
Perverse incentives
Agencies earning 15% of your spend want you to spend more, not spend better. Cutting waste means cutting their own paycheque.
You're client #47
Your account manager handles 30-60 clients. Your campaigns get 20 minutes of attention a week. Optimizations that need daily eyes don't get them.
No knowledge transfer
When you leave the agency, they take everything with them — audiences, ad copy, negatives, learnings. You start over.
What your dedicated Google Ads specialist owns
Full campaign architecture
Search, Performance Max, Shopping, YouTube, Display — structured for your goals with proper naming conventions and shared budgets.
Keyword & audience research
Semrush + Ahrefs + Google Trends analysis. Match-type strategy, negatives lists, in-market and affinity audiences, RLSA layering.
Daily optimization
Search terms review, bid strategy tuning, budget pacing, A/B tests on ads, and landing-page conversion analysis.
Conversion tracking that works
GA4 + GTM + Enhanced Conversions + offline conversions imports. No blind spots, no double-counting.
Weekly reporting rhythm
Looker Studio dashboard, 15-min weekly review call, honest attribution reporting — no vanity metrics.
Everything stays yours
You own the account, the audiences, the copy, the learnings. Your specialist works IN your account, not on top of it.
Flat bi-weekly rate. Not a percentage of your spend.
A dedicated Google Ads specialist, no matter your ad budget. At $30K/month spend, this beats a 15% agency fee by $2,825/month.
- 5-day onboarding — your specialist is live in your account within a business week
- 30-day replacement guarantee if the fit isn't right
- Bi-weekly billing, cancel any time — no annual contracts
- You keep the ad account, audiences, and all learnings
- Full-time, timezone-aligned, English-fluent
“We were paying our old agency 15% of a $40K/month spend and getting canned monthly reports. Switching to a dedicated GetGuru specialist cut fees by $4K/month AND our CPA dropped 22% in the first quarter because someone was actually watching the account every day.”
Anonymised at client request. Details available under NDA on discovery call.
Google Ads Specialist — Frequently Asked Questions
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A 15-minute discovery call — no obligation, no sales pressure. If we’re not the right fit, we’ll say so.
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